Our solution Smart Travel Habits caught the jury’s attention – we are now proud to say that we are among the Top 50 startups in Europe within clean mobility! 57 independent evaluators have worked to evaluate and rank 563 startups in 38 countries, following a very rigorous methodology and clear criteria. After pitching our solution to the team at the EUROPEAN STARTUP PRIZE FOR MOBILITY, we made it all the way to Top 50. “This means a lot to me … Read More
GoCo Health Innovation City chooses Smart Travel Habits when they welcome actors to the area
GoCo Health Innovation City is a billion investment in new research and development environments in connection to AstraZeneca’s facility in Mölndal. The vision is to create a place with the potential to take global leadership in Life Science and health innovation. The upcoming signature building, GoCo House, will be completed by the end of the year, and a large number of visitors and tenants are expected to the site and are welcomed with Smart Travel Habits. New habits for sustainable … Read More
We welcome 3 new coworkers – meet Maria, Payam, and Lena
We are very happy to welcome our three new coworkers! Get to know Maria Novik, Payam Shaker, and Lena Soehle by reading their interviews below. We appreciate that so many want to do an internship with us, we believe it is important to collaborate with the academy. Maria Novik is our Project Assistant from Stockholm. Maria will strengthen the team’s competence regarding sustainable solutions to environmental issues with her education in environmental science. Maria’s passion, creative joy, and ability to … Read More
Smart Travel habits will reduce car commuting on Gotland
Smart Travel Habits helps employees to travel more sustainably. Nudgd is now also developing an automatic tool for evaluating each employee’s potential to travel more actively, which will lead to 10% fewer car rides to work. The project is carried out together with Region Gotland within the framework of Energy Pilot Gotland 3 and is financed by the Swedish Energy Agency. “Exploring and raising Gotlanders’ travel habits together with Nudgd is very interesting. In the climate and energy change that … Read More
Health and sustainability in focus when Uppsala municipality returns to the workplace with Smart Nudges Mobility
Uppsala municipality is once again taking advantage of the fresh start effect. With the return to workplaces during the post-pandemic, Uppsala Municipality wants to make it easier for their coworkers to travel climate-friendly to and from work, at work, and in their free time. Smart Nudges Mobility has previously helped newly relocated residents in Uppsala to travel climate-friendly. This time, the coworkers at the City Planning Office are the first in Uppsala municipality to be offered Smart Nudges Mobility. The … Read More
A new nudge will make soccer players reduce the environmental impact of artificial turf
Soccer players spread tons of rubber granules in the environment each year. The rubber granules – the round, small rubber pieces in artificial turf – contribute to higher utilization and better playing qualities. But the granules have a negative environmental impact if they spread outside the fields. Players, coaches, and other individuals staying on artificial turf are responsible for most of the rubber granule spreading. The reason is that it sticks to clothes and shoes. The spreading equates to tons … Read More
These are the best working nudges
New research confirms the effects of nudges: nudging works. On all target groups. Nudging has an effect regardless of who you aim it at. However, there is a difference between different nudges. Some work a little better than others. Drawing on 200 studies on behavioral interventions, a new meta-analysis shows that nudges overall promote behavior change with a small to medium effect size. Nudges targeting decision structure outperform nudges targeting decision information or decision assistance. This means that pre-arranged settings, … Read More
Nudgd is selected as finalist in The Climate Smart Cities Challenge
200 applied. 45 shortlisted and 9 were selected as finalists for Curitiba, Brazil. Our platform Smart Nudges Mobility is one of the selected solutions that will contribute to zero-carbon neighborhoods in the city of Curitiba. – I’m so proud and honored that Nudgd has been selected for this important challenge. Behavioral change is key to creating climate-smart cities. We’re looking forward to making sustainable choices easy for the residents of Curitiba, says Katharina Paoli, CEO at Nudgd. The Climate Smart … Read More
Nudging makes it easier for Svenska Bostäder’s tenants to sort their waste
Svenska Bostäder och Nudgd has received funding from Avfall Sverige to increase recycling and improve order in the housing company’s recycling rooms. Avfall Sverige is the municipalities’ industry organization within waste management. They have recently launched a new sign system that will make it easier to sort waste correctly. Svenska Bostäder will now use the new signs in its properties. In connection with this, they also want to test nudging for behavior change.
Nudgd collaborates with IDEA training UNICEF teams in India
Nudgd collaborates with UNICEF India and the Indian organization Institution for Disasters, Emergency & Accidents (IDEA) on a very exciting project focusing on training UNICEFs C4D team.