Hi Anna, welcome to our team! Thank you, it is cool to be here! What are the most exciting sustainability trends right now according to you? Greta is definitely very inspirational right now! She shows clearly that there is only one way forward! At the same time she shows that it is possible to change your behavior as long as you want to – take a boat instead of a plane when you travel for example. What made you interested … Read More
We welcome our new COO, Marie
Hey Marie, welcome to our team! Thank you! I am happy to be part of the Nudgd team! I am happy to be part of the Nudgd team! What are the most exciting sustainability trends right now according to you? The new trend is that sustainability is getting more attention nowadays and the knowledge about it is important for both management and board of directors. Sustainability is trendy! Sustainability is trendy! What made you interested in nudging and behavioral science … Read More
Keeping clean with the help of nudging
Did you know that there is a gigantic plastic island in the Pacific Ocean which is about three times bigger than the area of Sweden? This plastic island consists of 79 000 tons of plastic and is situated between California and Hawaii. The reason that plastic collects in the ocean is the movement of the sea currents and the fact that we, people, throw away plastic in nature – on the beach for example. What can we do to help … Read More
ChangeNow Summit in Paris
What do Boyan Slat from The Ocean Cleanup, Marian Godell from The Burning Man project and Katharina Paoli Brunat from Nudgd have in common? Apart from trying to save the planet they will be keynote speakers at the ChangeNow summit in Paris this week. ChangeNow is the largest positive impact gathering in the world. The summit’s goal is to showcase urgent ideas for the 21st century, develop and accelerate specific solutions, and encourage large-scale action and collaboration between private and … Read More
Examples of Nudging for Energy Efficient Living
How do we nudge tenants to save electricity and water, travel in a more sustainable way or facilitate recycling? If you work with real estate or sit on the board of a condominium association, our new project can help you with concrete nudges for a more energy-efficient everyday life. Together with Energikontor Mälardalen, Högskolan i Gävle and HSB Norra Storstockholm we are developing a database with good examples of nudging for energy-efficient everyday life. “The database will help real estate … Read More
We welcome our new Content Coordinator, Natalie
Hi Natalie, welcome to our team!Thank you! I am happy to be part of the Nudgd team! What are the most exciting sustainability trends right now according to you?There is a lot happening concerning sustainability right now, but one exciting aspect is that sustainability has become an increasingly bigger part in all types of companies and organizations. Today most organizations work with sustainability in some way, including those whose core business concerns completely different areas. What made you interested in … Read More
We welcome our new Digital Solutions Manager, Ola
Hi Ola, welcome to our team! Thank you! I am happy to be part of the Nudgd team! I am happy to be on board! What are the most exciting sustainability trends right now according to you? I have a background in technology and start-up and there are many very exciting technology trends in the field of sustainability right now. An example is autonomous electric vehicles that can reduce emissions and reduce the number of accidents in combination with new … Read More
Behavioral Design and Butt Bin chosen as new words in the Swedish Dictionary
Wow! Both behavioral design and butt bin qualify for the list of this year’s new words in the Swedish Dictionary! Behavioral design – Designing an environment to promote a certain behavior is what we at Nudgd work with every day It is our business DNA. And then when also the word butt bin (fimpomat in Swedish) which is a great example of how we use behavioral design, qualifies, that must be seen as nothing less than jackpot! But what about … Read More