The significant role of behavioral science in vaccination against Covid-19.

Anna StrannegårdNudgingLeave a Comment

Behavioral scientists around the world emphasize the importance of using their expertise to encourage more people to do the right thing. We asked Tim Isaksson, Research Manager at Nudgd, for his opinion on what factors are influencing our decision and which nudges can be used to increase uptake. It’s very important for us as industry leaders to do right now, to try to save lives. Behavioral science can help and we have the knowledge needed” Tim Isaksson, Research Manager Nudgd … Read More

Take an online course about Nudging in English

Katharina Paoli BrunatExpertise & courses, Nudgd, Nudging

We are happy to present our online courses in English. Nudgd are experts in sustainability, behavioural science and nudging, and work on several mobility management projects. The courses are a good start for those who want to apply behaviour-changing methods and tools in your business. We kill the myth that sustainable choices are more costly. We also show how you get measurable results and value for your sustainability work – for both the economy, people, and the environment. The courses … Read More

We talk about large-scale nudging on Mobility & Behaviour

Katharina Paoli BrunatNudgd, Nudging, Public appearances by Nudgd

Today and tomorrow, the annual conference Mobility & Behavior is held, which is Sweden’s most important meeting place for sustainable mobility. Due to the situation around the corona virus, the organizers Green Motorists decided to conduct the conference as a digital conference. Katharina Paoli Brunat is invited to present Nudgd’s digital service Smart Travel Habits and now participants and lecturers will meet over the video conferencing tool Zoom instead. As the name reveals, Smart Travel Habits nudges people into more … Read More

Keeping clean with the help of nudging

Katharina Paoli BrunatDigital services and projects, Nudgd, Nudging

Did you know that there is a gigantic plastic island in the Pacific Ocean which is about three times bigger than the area of Sweden? This plastic island consists of 79 000 tons of plastic and is situated between California and Hawaii. The reason that plastic collects in the ocean is the movement of the sea currents and the fact that we, people, throw away plastic in nature – on the beach for example. What can we do to help … Read More

Behavioral Design and Butt Bin chosen as new words in the Swedish Dictionary

Katharina Paoli BrunatNudgd, Nudging

Wow! Both behavioral design and butt bin qualify for the list of this year’s new words in the Swedish Dictionary! Behavioral design – Designing an environment to promote a certain behavior is what we at Nudgd work with every day It is our business DNA. And then when also the word butt bin (fimpomat in Swedish) which is a great example of how we use behavioral design, qualifies, that must be seen as nothing less than jackpot! But what about … Read More