Nudgd’s innovation Smart Travel Habits has, after several months of screening, by independent internationally recognized experts, been placed on the list of the world’s most sustainable solutions and awarded the Solar Impulse Efficient Solutions Label. Only 1000 innovations can fit and so far only 553 have been selected. The Resvana platform is one of them. The founder of Solar Impulse is the sustainability celebrity Bertrand Piccard who in 2015 became the first in the world to fly around the globe … Read More
We are devloping a digital coach for smart habits
Heja smarta vanor! We have been granted funding from Vinnova (Sweden’s innovation agency) of SEK 300 000 to devlop a digital coach. The main purpose is to make it easy for organizations to use nudging as a method in their sustainability work and make it easy to start, operate and measure the effect of nudges and behavioral activities. Nudging and behavioural design have proven to be powerful tools for contributing to the behavioural changes required to transition to a sustainable … Read More
Talking about Sustainable Travel Habits with Al Gore’s Climate Reality Project
Right now we are all traveling less than usual, but sustainable transport will be ever so important as we return to a less restricted life. On the 14th of May, a webinar on sustainable travel was live sent as a part of Talking Climate by Al Gore’s Climate Reality Project Europe. The two Climate Reality Leaders Katharina Paoli Brunat, CEO Nudgd, and Horst Bayer, founder of TravelHorst hosted the webinar and discussed different solutions and what can be done at … Read More
Keeping clean with the help of nudging
Did you know that there is a gigantic plastic island in the Pacific Ocean which is about three times bigger than the area of Sweden? This plastic island consists of 79 000 tons of plastic and is situated between California and Hawaii. The reason that plastic collects in the ocean is the movement of the sea currents and the fact that we, people, throw away plastic in nature – on the beach for example. What can we do to help … Read More
Examples of Nudging for Energy Efficient Living
How do we nudge tenants to save electricity and water, travel in a more sustainable way or facilitate recycling? If you work with real estate or sit on the board of a condominium association, our new project can help you with concrete nudges for a more energy-efficient everyday life. Together with Energikontor Mälardalen, Högskolan i Gävle and HSB Norra Storstockholm we are developing a database with good examples of nudging for energy-efficient everyday life. “The database will help real estate … Read More