Examples of Nudging for Energy Efficient Living

How do we nudge tenants to save electricity and water, travel in a more sustainable way or make recycling easier? If you work with real estate or as a member of a tenant owners’ association (bostadsförening), our new project can help you with hands on examples on how to use nudging for a more energy efficient living! Together with Mälardalen Energy Agency, the University of Gävle and HSB Norra Stor-Stockholm we are developing a database with good examples of nudging for an energy efficient living. 

“The database will help real estate owners, tenants’ associations and companies to find the right nudge for every situation.” says Katharina Paoli Brunat, CEO of Nudgd AB.

We are proud to announce that we have received financial support in the amount of 1.2 million krona from the Swedish Energy Agency for two years in order to implement the project. “The need for good examples within the areas of nudging is growing.  The database that the project will create will be of high value for organizations which would like to use nudging methods in order to change people’s behavior.” says the Swedish Energy Agency in the motivation of its financing decision.


Would you like to learn more about the database? Send an email to [email protected].

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